We are at the beginning of a new era in retail, also known as “the age of the individual shopper.” With varied tastes and preferences, the one-size-fits-all strategy is fading fast, especially in the bricks-and-mortar space. Retailers have quickly realised they must create compelling, personalised shopping experiences in order to compete effectively. A paradigm shift […]
The evidence for the adoption of mobile technology has been mounting up over the last couple of years and it is too hard to ignore: eMarketer reports that more than 55 percent of major enterprises today do not use mobile in any way, but that nearly half of these are […]
I was lucky enough to have been involved in a company that developed and sold one of the early Windows based POS systems in the early ’90’s. Back then retailers either had simple dumb Electronic Cash Registers or the really adventurous had moved on to DOS based systems (including PC’s) with the old green screen […]
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